On the 17th that the Seoul Investment Promotion Agency(Invest Seoul), the city's dedicated investment-attraction body, held investment consultations on Seoul's key development projects with more than 300 investors and corporations at MIPIM 2026, the world's largest international real estate expo, held in Cannes, France, from the 9th to the 13th.
MIPIM is an international event where major cities and public institutions, real estate developers, investment firms, and financial institutions from around the world discuss opportunities for urban development and real estate investment.
While operating the Seoul’s Booth, Invest Seoul introduced major planned development sites in Seoul, including Yongsan Seoul Core and Sanggye Seoul Digital Bio City (S-DBC), as well as strategic industrial clusters such as Yangjae AI, Yeouido Finance, Magok Advanced Technology, and the DMC Media Industry.
In particular, this year, Duk Shik Suh, Director General of Invest Seoul, participated as the sole presenter at the "ASIA LUNCH" event, which was organized to explore strategic opportunities in the Asian real estate investment and development market. He presented Seoul's major investment projects and potential development sites to about 100 selected global investors including ARCH Capital Management, European Bank, ESR, JLL, Tokyu Corporation etc.. highlighting promising investment opportunities.
Meanwhile, Invest Seoul plans to continuously manage and strengthen the investor network established through participation in this global expo, and to invite these investors to the "NeXT Seoul 2026" real estate investment promotion event scheduled for the second half of this year.